Sonic Branding

Audible
Branding

Sonic branding

Audible Branding effectively influences the way people perceive your brand. Manage your audio branding identity to raise brand awareness, enhance recall, and create preference.

Audible Branding effectively influences the way people perceive your brand. Manage your audio branding identity to raise brand awareness, enhance recall, and create preference.

Sound Signature

Sound Signature

Raise Brand awareness and enhance recall

music branding sonic audio design icon

Music Branding

Evoke the right emotion to establish a deeper connection

audio branding

Voice Branding

Manage your Brand's identity through voice

Sound Design

Ehance your customer's experience through sound

Sonic Branding

Sonic Branding is the systematic creation of an entire audio strategy to manage your Brand’s identity through sound. Sonic Branding helps you to establish deeper emotional connections with your customers, it builds trust and ensures consistency. 

manage your brand's audio identity

sonic sound logo

Sound Logo

The acoustic equivalent of a visual logo. It's a short distinctive sequence of sound often used to enforce the recognition of a Brand.

music branding sonic branding audio

Music Branding

Music has the power to trigger memories and emotions. It influences how your Brand is being perceived.

sonic branding earcons

Earcons

The sonic equivalents of icons. The right sound at the right moment can drastically enhance a customer experience.​

sonic branding voice

Brand Voice

It's not just about "what" you say: The sound of your voice counts for more than 90% in whether or not somebody is going to connect with you.

audible branding sonic strategy

Digital & Online

Ensure consistency and makes sure that your Brand's values and personality find their way to every consumer touch point.

audio branding retail

Retail & Events​

Sound in commercial and event spaces has a huge impact on sales, product selection, staff well-being and productivity.

Opportunity

Value

Audio Branding has the power to differentiate products or services, enhancing recall, create preference, build trust and increase sales and marketing return on investment (ROI). Because it influences the way we perceive content based on our personal, cultural and aesthetic biases. Managing your Brands audio identity helps you to establish deeper emotional connections with your audiences.

Value

Challange

Challange

Most marketers and Brand strategist know that sound plays a key role in their integrated communication strategy. But they have no idea how to devise an effective audio strategy to manage their Brand identity through sound. It’s not just simply producing a sound logo or some branded jingles. Sonic Branding is the systematic creation of an entire audio strategy to manage the Brands audio identity based on its essence, vision, values, purpose, promise, and personality.

Problem

Solution

Solution

We help companies and cooperations to shape their Brand identity through sound. We create audio branding guidelines that include an audible tone of voice, sonic voice design (The sound of your brand’s voice), UX/UI sound design, Music branding principles, and more. We make sure that your Brand values and personality find their way to every consumer touch point.

Objective

The right sound at the right time

Strategy

audio identiteit

Sounds specifically designed to enhance the user experience should be intuitive, functional, and easy to understand. Sounds assets shouldn’t be obtrusive, distracting, and we most certainly don’t want our sound design to be perceived as annoying. Through research and testing, we’ll define your customers needs, wants and expectations based on which you determine the steps necessary to reach the desired goal.

Careers

At Audible Branding, we support and coach each other to be the best we can be. Who are you?

Elements such as intensity, frequency, pace, intonation, quality, melody, harmony, rhythm, and more influence the way customers perceive a Brand based on its use of sound. Because we all have personal, cultural, and aesthetic biases based on which we make judgments about everything we hear.

It’s the combination of elements like these that go into creating an audio strategy: Voice Branding Guidelines, UX/UI Sound Guidelines & Music Branding Guidelines. With acoustic analysis, secondary and primary research, we learn how to respond, talk, and communicate your Brand’s values and personality through sound.

Research

Contact

Contact

Where we are, and how to reach us.

Audible Branding

Kattenburgerstraat 5, 1015 JA, Amsterdam.

  • info@audiblebranding.com
  • info@audiblebranding.com
  • careers@audiblebranding.com
  • support@audiblebranding.com

Send us a message

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